I’ve spent a lot of time asking myself what’s the best way to do something that really helps people in need. Every year, when the month of December comes, I want to make even more of what we’ve been doing all year around…

Organice Your Good Heart

Back in 2007, couple of my dearest friends had the amazing idea of creating a non profitable association, about the time we were all living in France. What got them inspired was the work made by another friend that worked for Brazilian organization called “GOL de Letra” that  it’s organized by famous Brazilian soccer players. Differently from its source of inspiration – The Heart of Fashion was created to gather the fashion industry together for a greater good.

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The Heart of Fashion

I have loved the idea from the beginning, and got involved with the whole project. After all these years, the people we helped putting smiles on theirs faces, meals into their plates… It feels so great being able to share some of this happiness to inspire your Christmas to be whole and complete – if you also are willing to spread love trough your actions… There are so many ways to do so !

The Heart of Fashion is well known among Brazilian models and other fashion people but it’s quickly spreading around. Top models like Michelle Alves, the Canadian Coco Rocha and the German Julia Stegner have been supporting the cause from its first days.

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Brazilian supermodel Renne Castrucci and his father just before Christmas helping to spread the love at the nursing home in the state of Minas Gerais – Brazil

The Heart of Fashion supports 3 different institutions

  •  a nursing home (Lar de Velhinhos de Sao Tomé das letras)
  • a program that help favela families (Favela Maraba)
  • a Home for kids and teenagers found in the streets (Casas Taiguara)
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Pictures from the “Favela Maraba” project – more than 130 families got their food for Christmas eve dinner and lot more!

It’s pretty basic – but the association is helping a good range of people and ix growing!

 

Part of The Heart of Fashion founders and contributors : Michelli Provensi, Livia Gabriel, Alex Schultz, Francisco Gassen, Ana Paula Barros, Thiago Volpato and Renne Castrucci - in four different events : goodie bags and linens shopping; partnership with english school CNA and just before Christmas eve giving presents.
Part of The Heart of Fashion founders and contributors : Michelli Provensi, myself, Livia Gabriel, Alex Schultz, Francisco Gassen, Ana Paula Barros, Thiago Volpato and Renne Castrucci – in four different events : goodie bags and linens shopping; partnership with english school CNA and just before Christmas eve giving presents.

I do it whenever I can with all my heart and love especially at the end of the year. I find myself more energized and ready for a brand new YEAR after that.

You can always give back to others!

O Coração da Moda

Xo Carol :)